In order to establish the audience for my media product which is a music magazine of the genre rock, I am going to have to make an audience profile which is creating a mass audience for certain age ranges. I have split it in to three age ranges, Teens, 20-30 and 30-50+ I have done this as those three different groups have lived very different music related lives.
The teenagers who listen to the music will be listening to modern things and will want to know about new and upcoming bands, also these teenagers have not yet lived a full life yet or even one of freedom with no school so they imagine what life will be like as a rock star, they aspire to be famous and to live the life and if not fame the freedom of travelling to gigs and listening to the music. Teens also will not have a great deal of money to spend on albums so they would download individual songs and the magazine can provide a website in which they are able to do so.
Whereas the 20-30 year old will have grown up on rock music and would be into more of the big bands at the moment as they will be living the life and going to gigs and wanting to know what's hot in the present day which is still performing now. They have lived a bit and are at their prime time to go out and have fun so in the magazine they will want to know what's good to buy as they will be the ones earning money and being able to go out and buy CD's.
The 30 -50+ are the people who have already lived the rock life and have gotten old and settled down to a peaceful life and in the magazine they would want to relive the good old days listening to the classic rock band and reminiscing on their personal stories and their connections that they have with the bands. These people will not want to know about new bands and music but old classics that provide nostalgia.
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