Wednesday, 21 April 2010

institutions research

When researching institutions I learnt many things and started to realize actually how much of our media is controlled by a few huge conglomerates.
 Such as Bauer, a large German publishing company which owns many media subsidiaries which operate in the UK. But also operates in 14 other countries worldwide, including Germany, USA, Spain, France, China, Russia which are the most powerful countries in the world and all 1st world so that they have a large audience with the money to buy their media products. Bauer has recently bought EMAP consumer magazine division, radio station division and consumer media business, so expanded greatly across the UK. Bauer currently owns Q and Kerrang which are two very popular music magazines in Britain with different audiences, such as kerrang being a more popular modern genre of music whereas Q is more hard rock for adults, Q also has its own radio, television channel and also its own annual music award show, and are considered one of Britain's best music award shows. Bauer also has a 50% stake in the British television company, box television.
another institutions is IPC media, which is one of the UK's leading consumer magazine and digital publisher, that currently own magazines like NME and Womens own. it is holdings of three companies- george newnes, odhams press and fleetway publications. it is now a time Warner subsidiary
a media institution similar to Bauer and IPC media, are the sort of people who will distribute my media product as it reaches out to a large audience and contains international music from the UK and the USA, so it will be able to be published in many countries. also it is similar to kerrang and NME which have proved to be big sellers and reaches out to a large audience. I believe that my magazine will help provide more to a media institution by expanding there target audiences and thus a new found area of profit.

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